Top Tips For Securing Media Coverage For Your Business
How’s your marketing going? Reaching plenty of your ideal clients? Or is there anything else you could be doing to get in front of even more of them? What about securing some media coverage? Now, I...
View ArticleHow To Write A Press Release
Want to know how to write a press release? Read on… One of the most common things I hear from people with regard to PR, is the question of how to write a press release. A press release is simply a...
View ArticleHow To Get Started With DIY PR
Interested in DIY PR? Read on… I’m keeping this week’s blog post purposefully short and sweet because I want to show you the quick and easy things you can do to get started with DIY PR. With the...
View ArticleIs PR right for my business?
Since starting my work as a PR coach for small business owners, one of the questions that I frequently hear is ‘Is PR right for my business?’ Often people can’t see how PR will work for their business....
View ArticleHow You Can Get Involved In Small Business Saturday UK
This Saturday, December 7th, is Small Business Saturday UK. Here’s an advert from one of the sponsors, American Express, explaining a little more about it: There are nearly five million small and...
View ArticleWhat Is Branding And Why Are Emotions So Important?
This week we have a guest blog post from Sophie Jewry at The Brand Kitchen, talking about what branding is, and why emotions are so important when it comes to branding. It’s eye-opening stuff! Branding...
View ArticleBlog Round-Up – Secrets For A Successful PR Campaign In 2014
So, you’re manically searching for a last-minute present for Uncle Bob, trying to work out whether you’ll have enough mince pies to keep everyone happy, and wondering exactly when it’s acceptable to...
View ArticleTop New Year’s Resolutions To Boost Your PR Efforts
Have you set New Year’s Resolutions for this year? Perhaps you want to lose weight, give up smoking, drink less, exercise more? But what about resolutions for your business? If getting media coverage...
View ArticleHow To Create A SMART PR Campaign
This week’s post is all about how you can be smart when setting goals for your PR campaign… You may have heard of SMART goals – the acronym that’s used to describe the five steps you should follow when...
View ArticleHow To Use Social Media In Your PR Campaign
We all know that social media is great for business. Done correctly it can boost your brand, give your business more exposure, help you find potential suppliers, improve your website’s SEO, help you...
View ArticlePress Release Tips For Small Biz Owners
Want to know top tips for writing a press release? Read on… For anyone wanting to get started with a PR campaign, one of the first things you need to think about is a press release. But if you’re new...
View ArticleHow to know if a media opportunity is right for you
One of the subjects that often comes up amongst my clients is how to know whether a media opportunity is right for them. Just this week, one of my 30 Days To Make your Business Famous course...
View ArticleHow to get famous this Valentine’s Day
Valentine’s Day – just another cynical money-making exercise by card shops and chocolate manufacturers, right? Well, yes, that may be the case (although personally, I’ll take any excuse to eat posh...
View ArticleFree PR – How To Do Your Own PR
Want the lowdown on how you can get free PR? I have some insider tips you’re going to love… As an entrepreneur or small business owner there are always going to be certain things you’ll need to...
View ArticleThe biggest mistake holding you back from PR success
When it comes to PR, there’s one thing in particular that I see business owners doing time and time again which stops them getting the media coverage they deserve. And it’s not what you might think it...
View ArticleHow To Get Publicity This Mother’s Day
Mother’s Day falls on March 30th this year – will you be doing anything special to mark it? Taking mum out for lunch? Presenting her with a bunch of flowers? Sending a card? The truth is, while pretty...
View ArticleHow Blogging Can Get You Publicity For Your Business – Part One
Today I’ve got the first in a three-part series on how blogging can get you publicity for your business. If it’s a subject that interests you, then check back for the next couple of weeks for more. And...
View ArticleHow Blogging Can Get You Publicity For Your Business – Part Two
Last week I told you all about the benefits of blogging for your business. So this week I want to talk to you about how you can write blog posts that people love. By the way, if you want some practical...
View ArticleHow Blogging Can Get You Publicity For Your Business – Part Three
During the last couple of weeks I’ve told you about the benefits of blogging, and how to write blog posts that people love. This week I want to show you how to use your blog for PR. If you’d like...
View ArticleWhat Is A Press Release?
Are you wondering ‘what is a press release?’ Well, I have the answer for you… press release noun noun: press release; plural noun: press releases an official statement issued to newspapers giving...
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